What's your "Why"?
Many people ask me what inspired me to start Fly Feet. The truth is, there are many, many, reasons. I have always had a passion for fitness and running, and people, and building businesses. So why not bring it all together? But for me, it had to be much more than that. In building something, I needed to bring my purpose, my "WHY", to life.
Fitness is a place where I can go in frustrated and come out feeling like I can conquer the world. When I’m working through an issue, I can go on a run and at the end of several miles have it all worked out. It’s a place of solitude and gratitude, empowerment and joy. I have been consistent in my fitness routine since I was a teenager. It’s literally the one thing in my life that I have never let go of. Not because of the vanity of it – the scale has gone up and down through the years – but because of what it provides me mentally. It is my therapy.
But I know that my relationship with fitness isn’t how everyone feels about fitness. For most of us, fitness is a very vulnerable place (me too). We might feel exposed (yes), defeated (also), and worse, not worth going through the hard work to be better (uh-huh). It’s hard. No matter how fit or deconditioned you are. It’s just hard. It should be hard. It should feel a bit humbling. Nothing great comes easy. But the benefits are so vast and so big. Physically, mentally, and way beyond. For me, somehow my relationship with fitness helps me believe in myself … one way or another I know if I set my mind to something, I will figure it out.
So I thought … What if I could create something that did that? What if I could create something that gave people the opportunity to take a chance on themselves, and then show them that when faced with a challenge, they’re in control. They get to decide how to tackle it. That failure IS an option but when framed right, that makes us better. A place where we push ourselves to new limits, conquered our fears, and then together relish in that huge endorphin party to celebrate. What if I could create a place that at it’s core, is someplace where everyone is just trying to be better than yesterday? And that mindset – the mindset – not the physicality of fitness – but the MINDSET is what unites the community? Too cray? Impossible? Maybe?
And so here we are. Fly Feet is not just a fitness studio. We exist to inspire people to chase the best version of themselves. The one single thing that unites us all at Fly Feet is not how we look, how fast we run, or how strong we are. It’s our willingness to work hard – no matter where we are in our fitness journey. We are a place for people to break down barriers, to be vulnerable and chase down something better. To prove to ourselves that it’s mind over matter every single time. That there is power in being vulnerable and tackling something that we're not sure we can do.
Because if people are willing to take on their fears in the studio, I believe that it translates to our everyday lives. I believe that fear of failure holds us back as humans. But reframed, failure gives us something to reach for and work for and conquer. Out of that struggle comes courage and confidence and willingness to keep pushing. Grit. I wanted to create a place where magic happens every day … because if you can do it the studio, you can do it in your life. And, I found a team that shares that same vision for themselves and a desire to share it with others. That’s our purpose. That's our why.
For me, getting over the fear and putting in the work are the two things that have allowed me to find joy and happiness in my career and in my life. If you haven’t been to Fly Feet, this might feel like an over-statement, but in the simplest sense, what you conquer in the studio can be a metaphor for your life. And if you can do it in the studio, you can do it IRL. All Hail the TreadMighty.
So now ... what's your "why"?